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Giorgio Italian Restaurant

Giorgio’s Italian Restaurant located in Clintonville, Ohio hired Sigma Creative as part of a social media awareness campaign to drive traffic to it’s website to promote dinner specials, Facebook Fan engagement, encourage Yelp reviews and Foursquare check-ins.

Aside from live streaming the event by several well-known Columbus, Ohio bloggers with large followings the photography was repurposed for both online and offline marketing collateral. The results of the overall effort was an increase in traffic to the restaurant’s website, brand awareness and an increase in sales. In turn, the photography helped improve brand messaging through visual storytelling to assure new customers they would have an authentic experience while dining at Giorgio’s.