Content marketing and social media marketing management is what separates good business from great business.
The Sigma Creative difference is that we see our clients as lifelong partners and we will work side-by-side to see ideas become a reality. We care about their success, because if they succeed we in turn succeed. Whether you’d like Sigma Creative to handle all, or only some, aspects of your website management and content marketing, or you desire us to simply consult with you, you’ll find our focus to be on productive and long term relationships with all of our clients.
Content management is critical in the fast paced real-time marketing on the global scale and as a business owner and marketer you don’t have time for tools that don’t work. You require the right marketing tools that scale with your business and will help create efficiency and be cost effective instead of creating dependency on others. We have experience using many different and easy-to-use Content Management Systems (CMS) that allow you to update your website with the latest news, product offerings and services right from your own computer. When choosing to go with a CMS we can train you on how to use it or we can help you manage your website so you can focus on the more important things like day-to-day operations of your business.
Website Updates & Maintenance
Your work is never done and the last thing you want is the small stuff weighing you down. As a creative agency we make website and content marketing tasks a worry free issue so you can focus on building your brand. We offer services that take care of the small things that add up quickly and are often mundane. We offer services that will make sure required website updates, press releases, directory listings, and all other types of regular updates are added to your site consistently and timely.
No matter what industry you are in website analytics is crucial to refining defining the refining the success of your marketing spend. You want to make sure you are zeroing in on what content is working and quickly do away with content that doesn’t add value or create new leads. Integrating Goggle Analytics into your site, provides vital information on visitors, time spent on site, pages viewed, geographical location of the lead, etc. The value of this analytical data becomes evident when we walk you through a report to highlight and discuss opportunities to increase your business that you may have never known about without analytical reporting.
Ongoing Strategy & Growth
If you’re in business for yourself or for somebody else you’ve at some point in your life heard the saying, “Failure to plan is planning to fail.” We would like to take that quote one step further and add that failing to refine and adapt to potential shifts in your industry will stunt growth and allow competitors the opportunity to grab more market share.
Even if business is performing beyond your expectations the minute you step off the gas is when you open yourself up for a lower ranking in the standings. A website or marketing movement is not obsolete unless you choose to make it that way. They are living entities that require attention and revitalization to continue to attract attention. As your agency of record we will work with you to implement appropriate strategies as your business gains traction through brand building and advancing your sales efforts and effectiveness.
The say language effective communication regardless of intention is the hardest thing to master during anybody’s lifetime. Granted some individuals are better at it than others, but not without a little help from their friends. Good communication skills that get someone’s attention takes some effort. Great communication skills that inspires someone to take action takes time and research. None of this is more relevant and time consuming than producing great quality content for your customers on a regular basis. While you might already have a well established brand we can help speed up production for getting highly targeted blog posts, promotional emails, Google+, Facebook, LinkedIn and Twitter updates, or any other customer communications taken care of for you. Whatever your content objectives may be we have the highly experienced staff for writing, designing, developing, producing and distributing content for your brand. Even if you have have already created original content we can help maximized its reach through distribution channels you many not be aware of.
Call Recording and Sales Evaluation
You could have the best sales team in the history of mankind, but we are sticklers for self improvement no matter what stage of business you’re in. Ever wonder what your employees are saying to customers on the phone or how effective the investment of a direct mail, phone book listings or other piece of print advertising is? We can measure the effectiveness through our method of generating a unique 800 or local phone number by applying that number to specific marketing metrics and then provide a full recording, analysis and statistical information. We can help train your sales staff to become better communicators to win your company more business.